The intention of the product is that is impregnated with the pheromones that mimic the pheromones the mother dog uses to calm and reassure her puppies. It is intended to help a dog cope with stress and anxiety.
The collar is a very stiff collar and initially disperses a powder coating. It is pleasant smelling, almost a bit too perfume scented. The powder coating does eventually wear off after a day or so, but do be prepared for it to coat your hands and immediate surface. Because the collar is so incredibly stiff, it does not lay in a good way. In fact, the dog looked like one of those ring toss pop bottles at the fair with this hoop around his neck.
Former rescue dog with anxiety including circling behaviors and floor licking:
The collar did seem to have an effect, however, it took several days for it to be noticeable. While the
circling behavior did not stop, the floor licking improved. He was also more willing to allow people to join
him on the sofa or bed if he was already sitting there, where he would often feel the need to defend that
space. His owner has indicated she intends to continue the use of this collar.
Current rescue dog with storm anxiety:
The foster mom found the scent of the collar over-powering and the stiffness of the collar somewhat
annoying. She did not notice any change in behaviors with this collar and felt that the cost of $14+ was
too much to pay for continued use, even if it had worked. She did use if for the full 30 days.
Current rescue dog with fear and severe shyness:
I tried this product on a foster dog who had some significant fear issues and severe shyness. I had
fostered him for six months until we finally found a home a significant distance away. I tried the collar on
him in hopes that it would help his transition. He seemed a little less skittery, but otherwise I didn't notice
a massive improvement. However, his new parents reported that he settled in much quicker than they
expected, he was wary and went to his crate for safety often, but was not as fearful as they expected,
considering his normal behavior. They did leave the collar on for a week after his arrival, but once they
were sure he felt confident in his new home, they removed the collar.
In all, the cost of the collar is significant when compared to the actual results we experienced.
The Naked Dog gives this product 2 paws up.